Shannon Dutton, content and community strategist

Turning brand stories into engaged communities.

NYC-based social media manager, content creator, and influencer partnerships strategist helping small brands build communities people genuinely want to be part of.

Work with me

Trusted by

Honey Mama's logoNomadica logoDeliverZero logoRipple logoMa Vie logoHoney Mama's logoNomadica logoDeliverZero logoRipple logoMa Vie logo

How I work

Shannon Dutton talking with clients at a brand activation

Social media isn't just about publishing content. It's about creating a brand people genuinely want to engage with.

Over seven years across food, wine, hospitality, lifestyle, and technology, I've led social strategy, community management, influencer partnerships, content production, and events for brands of every size. Whether it's a full content calendar, thought leader panel, or a retail launch campaign I bring strategic thinking and hands-on execution to every engagement.

Selected works
Shannon Dutton on location for a client shoot
200+
Creator partnerships managed
25+
Community events produced